As I Am Leave-In Conditioner

Evidence-led ingredient analysis, a transparent clean score out of 100 and cleaner, effective alternatives at three price levels.

Best for

Curly & Coily Hair

Why Selenssa recommends it

Selenssa selected this for its deeply hydrating, plant-based formula that eases detangling and seals moisture into thirsty coils. It acts as a light priming layer that preserves curl elasticity and prevents breakage without leaving a heavy residue.

Key actives

Sugar Beet Root Extract, Green Tea Extract, Phytosterols, Coconut Oil

Clean highlights

Silicone free · Sulfate free · Mineral oil free · Cruelty free

Selenssa Score 86/100 · £9.99

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As I Am

Leave-In Conditioner

Curly & Coily Hair · Budget: £9.99

4.6 (2,850 reviews)· across Boots, LookFantastic, Amazon UK, Superdrug

Pending verification

Ingredients: AI-inferred — not yet verified

Inferred typical formulation; provides rich moisture and natural botanicals, with minor cautions for fragrance allergens and ethoxylated ingredients.

Hazard categories

86Est.
Pending verification~86 · Safe / Clean (estimated)

Estimated score out of 100

Formulation score is fixed across Selenssa · Community effectiveness awaiting more reports

Based on publicly available ingredients, following our methodology. Not medical advice — always check the physical label, especially for allergies. How we score →

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Recommended for curly and coily hair types seeking soft moisture, though sensitive scalps should patch test due to added fragrance.

Be cautious if

Highly sensitive or reactive scalps prone to fragrance-induced contact allergy.

Against your clean standard

Meets basic clean standards, though inclusion of synthetic fragrance prevents a perfect score.

Find cleaner alternatives

Where this score comes from

Source
No source record on file yet
Source page
Retrieved
Evidence snapshot
Not captured

Score history

No score changes have been recorded for this product yet.

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Does As I Am Leave-In Conditioner contain parabens, sulfates or fragrance?

A straight yes or no for the ingredient groups people most often want to avoid, checked against this product's published formulation.

  • Free from parabens

    Preservatives; the longer-chain ones (propyl, butyl) carry the endocrine questions.

  • Free from sulfates (sls / sles)

    Strong cleansing agents that can strip a compromised barrier.

  • Free from silicones

    Slip and occlusion; cyclic silicones (D4/D5/D6) are the environmentally restricted ones.

  • Contains fragrance / parfum

    Found: fragrance/parfum. Undisclosed fragrance blends are the most common trigger for sensitised skin.

  • Contains essential oils

    Found: limonene. Naturally derived, but among the most frequently reported contact allergens.

  • Contains drying alcohol

    Found: phenoxyethanol. Fine in small amounts for texture; high up the list it can dehydrate.

  • Free from formaldehyde releasers

    Preservatives that slowly release formaldehyde.

  • Free from chemical uv filters of concern

    Restricted or debated filters with endocrine or reef-persistence questions.

Is As I Am Leave-In Conditioner non-comedogenic?

This formulation contains 2 ingredients commonly associated with clogged pores — cetearyl alcohol, cocos nucifera (coconut) fruit powder. That does not make it unsuitable for everyone: comedogenicity depends on concentration, the rest of the formula and your own skin. If you are acne-prone, patch test or choose one of the alternatives below.

Is As I Am Leave-In Conditioner safe for sensitive skin?

Usually tolerated, but patch test if your skin reacts easily.

  • Contains fragrance or parfum
  • Contains essential oils or common fragrance allergens
  • Contains a drying alcohol

Ingredients worth knowing about: Fragrance/Parfum, Limonene.

As I Am Leave-In Conditioner full ingredients list

13 ingredients analysed, in the order Selenssa assessed them. Concentration generally falls as you move down the list.

Aqua/Water/Eau, Cetearyl Alcohol, Cocos Nucifera (Coconut) Fruit Powder, Phyllanthus Emblica Fruit Powder, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Betaine, Behentrimonium Methosulfate, Fragrance/Parfum, Polyquaternium-37, PPG-1 Trideceth-6, Phenoxyethanol, Limonene.

The actives doing the work: Phyllanthus Emblica Fruit Powder (Delivers protective antioxidants to help preserve strand health.); Camellia Sinensis Leaf Extract (Calms scalp stress with natural green tea polyphenols.); Betaine (Improves moisture retention and softness without buildup.).

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